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Mamee monster games
Mamee noodles are discretionary foods. They get 2 stars in the Health Star Rating scheme, are limited in the beneficial nutrients they provide to the diet and are high in sodium and low in fibre. The...
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V energy drink and Avengers promotions generate a range of complaints
School holiday activities No doubt you noticed the V energy drink Marvel Avengers promotions recently. You couldn’t really miss them. And they have generated a few complaints to the Advertising...
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Are Peters Fandangles website games for children or adults?
Peters website www.fandangles.com.au/ A recent complaint about the Peters’ Fandangles ice-creams website has drawn an interesting response from the advertiser. Peters say that the focus of the website...
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Coca Cola caught out
The Fanta® crew A TV ad for Fanta soft drink featuring cartoon characters on an “awesome ride” is marketing to children according to the Advertising Standards Board (ASB). And that’s a breach of the...
View ArticleAnother study finds TV ads influence kid’s diets
Children who watch more commercial television also eat and drink more unhealthy foods. A study of 417 ten to 16 year old Australian children has found that those who watched the least commercial TV had...
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Over 600 junk food ads in children’s programs in just three months
Ads shown in children’s programs The 2014 Compliance Report from the Australian Food and Grocery Council has found 296 breaches of the Responsible Children’s Marketing Initiative (RCMI) and 347...
View ArticleDoes US food advertising target disadvantaged communities?
One out of every three food-related ads on Spanish-language TV is for fast food, 16% are ads for confectionery and 9% are for sugary drinks and snacks. Marketing spend on Black-targeted TV shows...
View ArticleAdelaide council investigating banning junk food advertising at bus shelters...
The ABC has reported that the City of Marion council in South Australia is investigating if it can ban junk food advertising at bus shelters near schools. A City of councillor was driving passed a...
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ACT government moves to address junk food marketing
ACT government consultation The ACT government has introduced a new bus advertising policy that bans junk food, alcohol and gambling ads on buses. ABC reported that the Minister for Territory and...
View ArticleAd with school boy eating fast food is not directed to children: ASB rules
An ad that was singled out by a South Australian Councillor as sparking his investigation into whether councils can ban junk food advertising at its bus shelters near schools is not in breach of food...
View ArticleMinions generate complaints about McDonald’s ads
The recent Minion promotion at McDonald’s coinciding with the school holidays generated a few complaints to the Advertising Standards Board (ASB). One complaint about a children’s activity sheet...
View ArticleCoco Cola withdraws slide after Parents’ Voice action
A parent was concerned at the use of sugary drink branding on a giant slide at Sydney Olympic Park Splash Festival during the school holidays and drew it to the attention of Parents’ Voice. When they...
View ArticleHappy Meal promotion doesn’t encourage pestering, ASB rules
When the latest Happy Meal promotion tied codes obtained from purchasing Happy Meals with books downloadable from an app the children’s health advocacy group, Parents’ Voice, formerly The Parents’...
View ArticleChanges to the Free TV Code of Practice weaken protection of children
Self-regulation of advertising to children has just got weaker. From 1 December 2015 a new Commercial Television Industry Code of Practice will come into effect. Clauses in the previous code that...
View ArticleSour patch kids
We received a complaint from a parent concerned that the ad for sour patch kids lollies in which a boy falls off his bike is advertising of unhealthy food to children. In the ad, a bear lolly comes to...
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McDonald’s wins ‘worst of the decade’ at the Fame & Shame Awards
The 2015 results are in The Annual Fame and Shame Awards celebrated their tenth anniversary with a special “Worst of the Decade” award to McDonald’s for the company most often nominated for marketing...
View ArticleEnding childhood obesity
According to the World Health Organization 42 million children under the age of 5 were overweight or obese in 2013. That will increase to 70 million by 2025 if current trends continue. The Commission...
View ArticleAdvertising Standards Bureau community survey
The Advertising Standards Bureau (ASB) commissions research to assess community perceptions to ensure that decisions on complaints received about advertisements are in line with current community...
View ArticlePatties Foods busted for advertising party pies in the movie Frozen
The Advertising Standards Board have upheld a complaint about an ad for party pies that was shown on TV during the movie Frozen. The ad featured a boy dressed as an astronaut enjoying party pies with...
View ArticleExposure to food advertising increases children’s food intake
A comprehensive analysis of published studies looking at advertising exposure and food intake has concluded that children exposed to food advertising ate more than those that were not exposed to...
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